Understanding Big Data Analytics

Authors

  • Ms. Yogita Assistant Professor Computer Science Pt. NRS Govt College Rohtak
  • Ms Jyoti Assistant Professor Computer Science Pt. NRS Govt College Rohtak

Keywords:

big data analytics, data-driven decision-making, machine learning, data mining

Abstract

Big data analytics has emerged as a disruptive force in several sectors, allowing firms to extract important insights from enormous and heterogeneous datasets. This is a detailed research on the implementation of big data analytics and its influence on decision-making processes. The purpose of this research is to evaluate the possible advantages and problems related with exploiting big data analytics across varied businesses. In the beginning, we examine the rising relevance of big data and how it has altered conventional data processing paradigms. We emphasise the study topic of understanding how big data analytics may improve organisational efficiency, enhance consumer experiences, and drive innovation. The related work section includes a full literature analysis of major research in the area of big data analytics. We investigate numerous strategies, techniques, and tools deployed by academics and practitioners in extracting meaningful patterns from massive datasets. Additionally, we highlight gaps in the current literature that inspire our investigation. he methodology section covers the study design and data gathering methods. We discuss the utilisation of data from numerous sources, including structured and unstructured data, and how it was pre-processed to guarantee correctness and dependability. Furthermore, we discuss the machine learning methods and data mining methodologies applied in our big data research. we share the conclusions of our investigation, including useful insights and trends uncovered from the data. We employ visualisations to demonstrate patterns and correlations, offering a holistic picture of the data-driven discoverie . The discussion section discusses the findings in light of the study goals. We emphasise the influence of big data analytics on decision-making processes, cost savings, and operational efficiency. We also discuss real-world big data analytics difficulties and provide solutions. This adds to big data analytics expertise by demonstrating its relevance and usefulness in many sectors. Big data analytics may revolutionise companies and organisations by influencing data-driven initiatives. In the data-driven age, big data analytics research and investment are needed to maximise its potential..

References

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Source : https://www.ijsr.net/archive/v4i4/SUB153031.pdf 12. Source: Tsai, CW., Lai, CF., Chao, HC. et al. Big data analytics: a survey. Journal of Big Data 2, 21 (2015). https://doi.org/10.1186/s40537-015-0030-3

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Published

2023-03-30

How to Cite

Ms. Yogita, & Ms Jyoti. (2023). Understanding Big Data Analytics. Innovative Research Thoughts, 9(1), 306–312. Retrieved from https://irt.shodhsagar.com/index.php/j/article/view/613