TRIPATHI, Prashant. A STUDY OF BUYING BEHAVIOUR OF RURAL CONSUMERS. Innovative Research Thoughts, [S. l.], v. 3, n. 9, p. 134–137, 2017. Disponível em: https://irt.shodhsagar.com/index.php/j/article/view/244. Acesso em: 19 apr. 2025.